Fit For Free
How we motivated people to get back to fit
After month of self isolation, Corona (the virus kind and the drinkable kind) and summer holidays, people were far from fit.
So when Fit For Free asked us to come up with a way to get people sporting again we couldn’t just ignore the fact that many were in a downward spiral, fitness-wise.
That’s why we choose an honest and lighthearted approach. By humorously showing we’ve all been fitter.
But no worries. Fit For Free will help you get back on track! Instead of the traditional 8 weeks free with a year membership, we offered a no strings attached, back to fit in 8 weeks membership. This way we lowered the bar for people to come to our gyms with a more flexible offer suited to the uncertain Corona situation.

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